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In 2018, Nynas celebrated its 90th birthday. But last year also marked another important milestone, namely 20 years of operations in the Americas.
The company’s first sales office opened in Brazil in 1998, followed by Canada, Mexico, Argentina and the USA.
Initially, the focus was on the electrical industry, where Nynas is a key partner to the major OEMs. Continuous expansion saw the company establish itself in the lubricant, chemical and tyre segments, leading the regional transition from aromatic extracts to safer tyre oils.
Currently, Nynas operates six sales offices in North and South America, with nine strategically located depots.
“Specialisation, local presence and a personal approach coupled with a high degree of technical knowledge are all proven strengths which we will continue developing in the Americas” notes Ana Cura, Nynas Regional Director.
With more than two decades of presence in the Americas, Nynas’ product quality and service are trusted by leaders in the lubes, chemical, electrical, automotive and aerospace industries. We continue to expand our portfolio, offering to fulfill new requirements and support our customers’ growth in the most diverse applications.
A number of initiatives are needed to attract new groups and in general to increase diversity in the industry. There is otherwise the risk of a serious skills shortage in the future.Read more about Talking point: recruiting new talent